The CSR Newsletters are a freely-available resource generated as a dynamic complement to the textbook, Strategic Corporate Social Responsibility: Sustainable Value Creation.

To sign-up to receive the CSR Newsletters regularly during the fall and spring academic semesters, e-mail author David Chandler at david.chandler@ucdenver.edu.

Monday, November 24, 2008

Strategic CSR - Finance

The article in the url below by Martin Wolf of the FT offers two important comments on the recent credit crisis and the self-inflicted wounds of the financial industry (Issues: Finance, p180; Investing, p184). First, is the idea that industries that fail to regulate themselves and consistently overstep the bounds of acceptability set by society face regulation (Chapter 1; A Rational Argument for CSR, p17):

“More regulation is on its way. After frightening politicians and policymakers so badly, even the most optimistic banker must realise this. The question is whether the additional regulation will do any good.”

Second, Wolf offers a stinging rebuke to an industry that should expect an even stronger social backlash because of its poor performance relative to standards in other industries:

“Yet why, I ask, should this industry have apparently failed to improve its standards of performance over the past century? After all, almost every other industry has done so. Consider how confident we are that the food we buy will not poison us. Yet adulterated food was once a threat. … [The banking industry’s] purely operational performance is now impressive. But competition does not work well in finance. The "product" of the financial industry is promises for an uncertain future, marketed as dreams that can readily become nightmares. Customers are readily swept away by exaggerated promises, irrational beliefs, misplaced trust and sheer skulduggery. So, too, are practitioners: basing risk management on limited data and inadequate models is a good example. Emotions count wherever uncertainties loom. Boeing would not survive if the aircraft it built fell out of the sky. Yet in the financial industry, huge blunders are also almost always made in common. If everybody is in the dance nobody is to blame and, in any case, governments, horrified by the consequences of a collapsing financial system, will come to the rescue.”

Wolf, however, is pessimistic that anything will change. Regulators, he argues, are likely to focus on correcting past mistakes, rather than preventing future ones, and firms and individuals are unlikely to feel sufficient “pain” to deter future recklessness.

Take care
Dave

Bill Werther & David Chandler
Strategic Corporate Social Responsibility
© Sage Publications, 2006

Why financial regulation is both difficult and essential
By Martin Wolf
1,035 words
April 15 2008
Financial Times
London Ed1
Page 11
http://us.ft.com/ftgateway/superpage.ft?news_id=fto041520081354588929