I noticed a flyer for this organization posted on campus the other day:
The website promotes a competition designed to encourage recycling by universities:
“RecycleMania is a friendly competition and benchmarking tool for college and university recycling programs to promote waste reduction activities to their campus communities. Over a 10-week period, schools report recycling and trash data which are then ranked according to who collects the largest amount of recyclables per capita, the largest amount of total recyclables, the least amount of trash per capita, or have the highest recycling rate. With each week’s reports and rankings, participating schools watch how their results fluctuate against other schools and use this to rally their campus communities to reduce and recycle more.”
I had not heard of it before, but the website says the first Recyclemania competition was in 2001. In 2009, the site reports that 510 schools participated in the competition, with a huge increase in recorded recycling over that period:
http://www.recyclemaniacs.org/images/graph_2008.jpg
Have a good weekend
David
Instructor Teaching Site: http://www.sagepub.com/strategiccsr/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/
