The CSR Newsletters are a freely-available resource generated as a dynamic complement to the textbook, Strategic Corporate Social Responsibility: Sustainable Value Creation.

To sign-up to receive the CSR Newsletters regularly during the fall and spring academic semesters, e-mail author David Chandler at david.chandler@ucdenver.edu


Friday, January 27, 2012

Strategic CSR - Recycling

The article in the url below reports an environmental success story:

As befits what used to be the world’s largest landfill, the future Freshkills Park on Staten Island may represent the planet’s greatest act of ecological atonement. The 2,200-acre site, which the Department of Parks and Recreation calls a “reminder of wastefulness, excess and environmental neglect,” will, as it evolves into a park over the next 25 years, feature every environmentally correct practice known to landscape architecture. There will be composting toilets and “rain gardens” to capture water for use in irrigation. Hundreds of acres of meadows will be sown with native grass and wildflower seeds. Goats will graze on invasive plant species like phragmites. And educational and cultural programs will emphasize sustainability. Four enormous waste mounds, built up over 53 years, will be transformed.

The park, which is five times the size of Central Park, took many years to transform (the first sections of the dump were “capped” in the 1990s and the site will not be fully completed until 2018), but it is encouraging to report significant progress concerning such a big project.