The CSR Newsletters are a freely-available resource generated as a dynamic complement to the textbook, Strategic Corporate Social Responsibility: Sustainable Value Creation.

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Tuesday, October 8, 2019

Strategic CSR - Warren Buffett

I am not normally a fan of Warren Buffett as I think many of the companies he invests in (e.g., Wells Fargo, Coca-Cola, Kraft/Heinz, Dairy Queen, See's Candies, etc., etc.) and even the companies he partners with (e.g., 3G Capital) are hurting, rather than helping, society progress. I also think his investment decisions are luck as much as anything else, given his ill-judged support for CEO pay policies at Coke (that do not reflect performance), his strong support for the train company BNSF (when some 40% of rail freight in the U.S. is coal), or his aversion to investing in IT stock (he only got into Apple by mistake). All of this might somewhat explain why the WSJ recently noted that "Berkshire Hathaway Inc. has underperformed the S&P 500 for a decade … during a historic bull market." Like many executives that have run out of ideas, his main response appears to be to buy back his own firm's shares. But, that is not to say that the man has no idea what he is talking about. In the article in the url below, at least, he is on solid ground by proudly advocating in favor of capitalism:
 
"The most prominent face of capitalism — Warren Buffett, the avuncular founder of Berkshire and the fourth wealthiest person in the world, worth some $89 billion — appeared to distance himself from many of his peers, who have been apologizing for capitalism of late. 'I'm a card-carrying capitalist,' Mr. Buffett said. 'I believe we wouldn't be sitting here except for the market system,' he added, extolling the state of the economy. 'I don't think the country will go into socialism in 2020 or 2040 or 2060.'"
 
The author notes that this frank statement stands in contrast to some business leaders who profess statements on controversial issues that go with popular sentiment, only to quickly reverse their position when the spotlight has moved on:
 
"Some billionaires agonize about inequality and the education system, for example, but don't push for higher taxes on the wealthy to help pay for fixes (one of Mr. Buffett's preferred remedies). A raft of chief executives who boycotted going to Saudi Arabia after the murder of Jamal Khashoggi last year quickly returned to doing business with the kingdom when the headlines died down."
 
I am not convinced that Buffett thinks any more about the detail of advancing society than other business leaders—he is simply convinced that capitalism is the most direct way of getting there:
 
"… at his core, [Buffett] believes that the pursuit of capitalism is fundamentally moral — that it creates and produces prosperity and progress even when there are immoral actors and even when it creates inequality."
 
In this sense, he is following a strategic CSR perspective. In his investment decisions, however, he consistently veers off-track.
 
Take care
David
 
David Chandler
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Warren Buffett's Case for Capitalism

By Andrew Ross Sorkin
May 6, 2019
The New York Times
Late Edition – Final
B1