The CSR Newsletters are a freely-available resource generated as a dynamic complement to the textbook, Strategic Corporate Social Responsibility: Sustainable Value Creation.

To sign-up to receive the CSR Newsletters regularly during the fall and spring academic semesters, e-mail author David Chandler at david.chandler@ucdenver.edu.

Thursday, March 28, 2019

Strategic CSR - Values + Guns

I suspect that some CSR commentators have a problem with supporting the idea of values-based business. If you promote such a notion, then you have to give equal credibility to all values and not just the ones that you share. In other words, if you have trouble with the idea of calling Chick-fil-A a values-based business, or do not see that it is every bit as much a values-based business as Patagonia, then you do not support the idea in principle, but some biased version of the idea. Just because you may not agree with the values in question, does not make them any less valid or meaningful to those who do share them – they are just not values to which you ascribe. In line with this argument, the article in the url below places a values-based argument in the context of second amendment rights here in the U.S.:

"
Louisiana is using the bond market to stick up for the Second Amendment. The state's bond commission voted 7 to 6 Thursday to ban Bank of America Corp. and Citigroup Inc. from working on its upcoming debt sale because of the banks' 'restrictive gun policies,' the state treasury said in a statement. Bank of America and Citigroup are the two top-ranked underwriters of long-term municipal debt, according to data compiled by Bloomberg."
 
The second amendment to the U.S. Constitution (the 'right' to bear arms) is an important part of this country's history. While I disagree with the modern interpretation of the amendment, and think the NRA's role in politics deliberately distorts the debate in a way that causes harm, I also recognize that there are many people who would disagree with what I just wrote:
 
"'I personally believe the policies of these banks are an infringement on the rights of Louisiana citizens,' Treasurer John Schroder said in a statement. 'As a veteran and former member of law enforcement, I take the Second Amendment very seriously.'"
 
The trouble for large, national companies dealing with guns to any extent (and, in some cases, it can be tangential), is that there are passionate feelings about this issue that vary considerably across the country. This makes implementing a consistent policy very challenging:
 
"The ban is the latest example of how corporate America has been drawn into the nation's polarizing debate over gun control. Earlier this year, Chicago Mayor Rahm Emanuel proposed using the city's business to push for stricter gun controls by limiting work with Wall Street firms that didn't cut ties with companies that sold firearms to people under the age of 21 or dealt in high-capacity magazines. The decision by Louisiana comes after Bank of America in April said it would stop making new loans to companies that make military-style rifles for civilian use. … Citigroup was the first major banking institution to set restrictions on the firearm industry in March, when it announced plans to prohibit retailers that are customers of the bank from offering bump stocks or selling guns to people who haven't passed a background check or are younger than 21."
 
From a Strategic CSR perspective, all this is well and good. In terms of the politicians (as opposed to the companies), what should happen is that, if the citizens of Louisiana do not support the actions their state representatives are taking on their behalf, they should vote them out of office and elect politicians/candidates that better represent their views (and values). Of course, that assumes an engaged electorate, and an honest campaign – in short, a well-functioning democratic system.
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/ 
 
 
Louisiana Bans Bank of America, Citi from Bond Sale Over Gun Policies
By Amanda Albright & Jennifer Surane
August 17, 2018
Bloomberg Businessweek
 

Tuesday, March 26, 2019

Strategic CSR - Plastic

The article in the url below reports on efforts intended to tackle the environmental damage done by plastics:
 
"Most synthetic polymers — Greek for 'many parts,' because they are long chains of many identical molecules — were not designed to disintegrate or disappear. On the contrary, they were meant to last as long as possible once they began replacing metals and glass in long-lasting things like automobiles and airplanes. But synthetic polymers became so popular and adaptable that decades later, they're at the root of the global burden of billions of tons of plastic waste. … Too little gets recycled; in fact some estimates indicate that a mere 10 percent of all plastics are recycled every year."
 
In response, politicians finally seem to have woken-up to the threat:
 
"The European Union has proposed banning single-use plastics, seeking to cut production of items ranging from fishing gear to cotton swabs. Cities in the United States have also been trying to ban some plastics, including grocery bags and those ubiquitous straws that have suddenly turned into the symbol of all that's wrong with our throwaway culture."
 
In line with this, scientists are now working to try and develop a plastic that disappears on its own:
 
"The environmental effects of plastic buildup and the declining popularity of plastics have helped to spur chemists on a quest to make new materials with two conflicting requirements: They must be durable, but degradable on command. In short, scientists are in search of polymers or plastics with a built-in self-destruct mechanism."
 
And, it is important to emphasize, this would not be a material that merely breaks down in an uncontrolled way, this is a material that deactivates (on exposure to a specific trigger, such as light or acid) in a way that means the residue is of greater value (as long as it is then collected):
 
"The plastic did not simply melt. Its building blocks, the synthetic polymers within, had reverted to their molecular units."
 
The scientists do this by combining fundamentally unstable molecules. In other words, ingredients that previously were overlooked because of this instability are now seen as a solution to the plastics problem because they want to remain separate, which means they gladly revert to their default state when encouraged to do so:
 
"On-demand, rapid disintegration gives unzipping polymers an edge over biodegradable ones … as biodegradation is often slow and difficult to control."
 
The key, then, is to gather up the component parts and reassemble them, making them "chemically recyclable." While the science seems close, however, a remaining issue is cost, which will probably prevent this new plastic from replacing most of the plastic currently in our lives:
 
"Economically speaking, replacing the most widely used polymers like polyethylene (grocery bags), polypropylene (fishing nets) or polyterephthalate (single-use bottles) with unzipping polymers is not feasible. … Instead, scientists … are focusing their attention on higher-value materials like the polyurethane foams commonly found in mattresses and car seats."
 
The key to commercialization, it seems, is for companies to be held responsible for the lifecycle costs of the products they make:
 
"If car companies had to take back a used car, for instance, it might make sense to have an internal chemical recycling system to make new materials from old ones."
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/
 
 
A Plastic Designed to Die
By Xiaozhi Lim
August 7, 2018
The New York Times
Late Edition – Final
D1
 

Thursday, March 21, 2019

Strategic CSR - Shell

The article in the url below reports this headline news from Shell:
 
"Energy giant Royal Dutch Shell is to set carbon emission targets and link them to its executive pay."
 
The headline is a little more encouraging than the reality, however. Rather than a realization within the company that they are producing and selling a product that will help kill us all, it is a decision that has been forced upon them:
 
"The Anglo-Dutch company has made the move after pressure from investors, led by asset manager Robeco and the Church of England Pensions Board."
 
Even worse, they have managed to delay implementation by several years:
 
"Shell will link energy transition and long-term pay, subject to a shareholder vote in 2020."
 
No doubt, it will take Shell a while to respond to the vote, even if it is strongly in favor of this link. And, of course, all the details still need to be worked out:
 
"The firm is still in talks with investors over the precise figures over carbon targets and what percentage of pay might be affected, but it is estimated that as many as 1,300 high-level employees could be involved."
 
In theory, anyway. So, maybe it will be implemented in 2021 or 2022 and, of course, it is long term pay, so there will need to be several years of data before the policy takes effect:
 
"Shell aims to set three- to five-year targets every year which will include specific net carbon footprint targets."
 
So, someone's pay might be affected by 2025 or something like that. Just as well time is on our side! All-in-all, a successful effort by Shell to delay the inevitable:
 
"Last year, shareholders criticised Shell for last year setting long-term 'ambitions' to halve its emissions of carbon dioxide by 2050, which lacked binding targets."
 
All of this follows the firm's decision in 2017 to tie Directors' bonuses to "emissions management" (whatever that means):
 
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/
 
 
Royal Dutch Shell ties executive pay to carbon reduction
December 3, 2018
BBC
 

Tuesday, March 19, 2019

Strategic CSR - Refillables

The articles in the two urls below (which appeared together on the same page of The Wall Street Journal) offer competing versions of our attempts to minimize the role of plastic in our lives. The first article reports that companies such as Unilever and P&G have announced they will trial refillable containers. The goal, as expressed by Unilever's new CEO, Alan Jope, is to combat the "accusation that we're in the branded litter business:"
 
"Procter & Gamble Co., Nestlé SA, PepsiCo Inc. and Unilever PLC are among 25 companies that, this summer, will start selling some products in glass, steel and other containers designed to be returned, cleaned and refilled."
 
The arguments against this working are, in essence, human nature:
 
"Critics question whether the project will achieve scale in the face of high costs and entrenched consumer behavior. But, if successful, the companies say the efforts will reduce waste from single-use packaging. It could also woo eco-conscious consumers, glean data and foster brand loyalty."
 
Interestingly, the program at Unilever is being run by TerraCycle (see Strategic CSR – TerraCycle):
 
"Unilever will sell nine brands in refillable containers … and stat with 5,000 shoppers in New York and Paris in May. The pilot will extend to London later this year and cities including Toronto and Tokyo next year."
 
If successful, the plan will result in a significant reduction in the amount of plastic packaging being used:
 
"Unilever estimates a refillable steel container for its Axe and Dove stick deodorants will last eight years—long enough to prevent the disposal of as many as 100 traditional deodorant packages."
 
In many ways, however, this is not so much a new initiative as the revival of an old practice:
 
"In 1947, refillables made up 100% of the soft-drink containers by volume and 86% of beer containers, according to the Container Recycling Institute. … By 1998 those figures had dropped to 0.4% and 3.3% respectively."
 
It will only work, however, if people are willing to pay the upfront costs:
 
"The products will cost roughly the same as the versions in single-use containers, but users will also have to pay a deposit of $1-$10 per container. Shipping charges start at roughly $20, decreasing with every item added."
 
In contrast, the second article reports on the growing role of compostable materials as an alternative to plastic packaging:
 
"Compostable bags, cups and cutlery are becoming more popular amid the mounting backlash against plastic waste, but many aren't making it to the compost heap."
 
While this may seem to be a positive, due to a lack of awareness and a lack of infrastructure (particularly in cities, where opportunities to compost are rare), companies are marketing this packaging as 'green,' but the effect of this packaging is worse than plastic (at least some of which gets recycled):
 
"The problem is most compostable products don't break down on their own. They need high heat and moisture, conditions found in special industrial facilities."
 
In other words, this packaging cannot decompose unless it has the right conditions, which do not occur when it is thrown in the trash:
 
"Compostable products are then burned or sent to landfills, where—deprived of oxygen and microorganisms—they don't degrade."
 
And, because of the general lack of awareness about the packaging, it seems that recycling facilities struggle if people place it in recycle bins ("Through the washing process, compostables can degrade, contaminating the plastic"), while composting facilities "struggle with the same problem in reverse" as they have to process recyclable materials that they cannot compost. The problem is exacerbated because not all composting facilities will accept the new packaging:
 
"A 2018 study by BioCycle … found that just 50 of 103 U.S. food-waste composting facilities said they accept compostable plastics."
 
Yet, because they are perceived to be 'green' initiatives, companies are jumping on the bandwagon to adopt this technology without waiting to see if their 'solution' is, in fact, creating more problems than it is solving:
 
"The number of certified compostable products in the U.S. has risen 80% over the past 3½ years to 9,000, according to the Biodegradable Products Institute, a certification body."
 
As always, it is easier to pretend to effect change than actually taking the time to do something meaningful.
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


Marketers Hope You Want to Refill
By Saabira Chaudhuri
January 25, 2019
The Wall Street Journal
Late Edition – Final
B1
https://www.wsj.com/articles/big-brands-to-test-refillable-containers-11548316801

Items Meant to Cut Down on Plastic are Going to Waste
By Saabira Chaudhuri
January 25, 2019
The Wall Street Journal
Late Edition – Final
B5
 

Thursday, March 14, 2019

Strategic CSR - Olympics

The article in the url below announces what seems to be a worthwhile use for e-waste:
 
"All medals at next summer's Olympics and Paralympics in Tokyo will be made from recycled electronic waste, including discarded smartphones, digital cameras and other handheld games and laptops, organizers revealed on Friday."
 
The organizing committee have already collected most of the metal they will need:
 
"… municipal authorities had already collected 47,488 tons of junked devices by November, roughly 19 months after the project was launched with targets of 30.3kg of gold, 4,100kg of silver and 2,700kg of bronze. The goal for bronze was reached in June, while more than 90% of the gold and 85% of the silver has been collected, officials said."
 
This seems to be a policy that is not new, but has been extended in scope for Tokyo:
 
"The concept has been implemented in previous Olympics, most recently at Rio 2016, where an estimated 30% of the silver and bronze medals were wrought from recycled materials. … the current project will mark the first time citizens have been proactively involved with the donation of consumer electronics."
 
The key with such proposals, however, is whether they are substantive or symbolic. Sure, they help raise awareness of a difficult issue, briefly, but presenting it in a way that is all warm and fuzzy saves us from feeling uncomfortable about what is an extremely serious problem. Moreover, by not asking us to alter our behavior (or make any kind of sacrifice), the feeling is that someone else must be taking care of this – a reaction that ensures the issue will move back into our distant subconscious as quickly as it was brought forward with this announcement. The result is that the organizers get to greenwash the Olympics and nothing of any substance changes.
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


Tokyo 2020 medals to be made from discarded smartphones and laptops
February 8, 2019
The Guardian
 

Monday, March 11, 2019

Strategic CSR - The human-centric environment

The current debate around the environment is completely human centric. This is not surprising given our overwhelming confidence in our collective self-importance, but it does color the debate in ways that simultaneously distort it. It is fine to do this as long as we are aware that we are doing it. If we are doing it ignorantly, however, it diminishes our ability to understand what is really happening. In Strategic CSR, most of this plays out in the discussion around whether the natural environment is a stakeholder of the firm (Chapter 4). My argument is that it is not, simply because the natural environment does not have agency. If there are no interests that can be directly articulated to the manager, then the manager should instead focus on the self-appointed representatives of the environment (Greenpeace, the government, etc.) who definitely do have agency and are willing to act. Whether those actors 'know' the interests of the environment is another thing altogether – the key point is that they have interests and are able to pursue them in ways that directly affect the firm.
 
But, I digress. Back to the distortions around discussions about the environment. It is very common for us to say, for example, that pollution makes the environment worse. Of course, it does no such thing. It may make it less amenable to human life, which we may not like (although that is an empirical question that humanity is still working on), but it does not make it worse, per se. Mars has an environment, just like the Earth has an environment. Both of them are perfectly good environments; it is just that only one can sustain human life. That is not a rhetorical nuance, it is essential to understanding our place on this planet and beginning the process of deciding whether we want to keep living on it. The article in the url below sums up why this distinction is important:
 
"We speak of 'saving' the Earth as if it were a little bunny in need of help. We show images of gaunt polar bears on melting ice floes to elicit guilt and environmental action. But those images and stories blind us to the reality of this remarkable moment in Earth's history. Our planet does not need our saving. The biosphere has endured cataclysms far worse than us — and after millions of years thrived again. Even the Earth's five fearsome mass extinctions became opportunities for the biosphere's creativity, driving new rounds of evolutionary experiments. … In the long term, the biosphere will handle pretty much anything we throw at it, including climate change."
 
In reality, we need the 'environment' much more than it needs us:
 
"What Earth's history does make clear, however, is that if we don't take the right kind of action soon the biosphere will simply move on without us, creating new versions of itself in the changing climate we're generating now. So we must be honest. The problem is not saving the Earth or life writ large, but saving our cherished civilization. From that perspective the nature of our choices changes significantly."
 
We are subservient to the greater environment, but the environment doesn't 'care' whether we are here or not. In other words, there is no pre-determined outcome to this story where we inevitably survive:
 
"From the biosphere's perspective, a city is fundamentally no different from a forest. Both are the result of life's endless evolutionary experiments. And forests, like grasslands, insects and oxygen-producing microbes, were once an evolutionary innovation. In that sense we, and our project of civilization, are not a plague on the planet. We are just what the biosphere is doing now. The question then becomes what changes must we make to still be 'what it's doing' many millenniums from now?"
 
The Earth is part of a much bigger story and we, at best, play a bit role. We are expendable, from the planet's perspective. The quicker we realize this, the greater the likelihood that we will take meaningful action, rather than waiting for someone/something else to do it for us.
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


Earth Will Survive. We May Not.
By Adam Frank
June 13, 2018
The New York Times
Late Edition – Final
A25
 

Thursday, March 7, 2019

Strategic CSR - Freedom

The article in the url below is a critical review of a new book (titled On Freedom) by Cass Sunstein, most famously of the "nudge" phenomenon. The author of the review begins with an overview of "what is means for people to be free." Presenting a balance between the liberty we require to pursue our self-interest (however we define that), with the (most obviously legal) constraints necessary to ensure one person's pursuit of their self-interest does not unnecessarily harm or limit anyone else's pursuit of their self-interest:
 
"No one thinks that any coherent notion of liberty lets everyone do just what they want, the rest of the world be damned. …. Even in a free society, [the] basic rules of the game have to be defined and imposed collectively. But there are limits. To echo the famous words of John Stuart Mill in 'On Liberty,' it won't do to say baldly that no individual is allowed to do any act that harms another. By that measure, market competition would need to end, because it harms losing competitors."
 
OK, so far so good. The author (of the review) then goes on to critique Sunstein for, first, not covering this basic overview, but also for the content he does focus on. In essence, Sunstein suggests that, if 'freedom' requires free choice, then what happens if there is too much choice? The answer, he argues, is that many "individuals lose their way," which, ultimately, means they are less free. In short, too much freedom leads to too much choice, which leads to decision-making paralysis (i.e., reduced freedom). In response, he offers his framework of "navigability," which relies on "nudges" and "choice architecture" to find their way out of this circular trap of the modern world:
 
"By nudges, Mr. Sunstein means interventions that supposedly leave individuals freedom of choice but subtly steer them in certain desirable directions. … Mr. Sunstein's notion of 'choice architecture' [is defined] loosely as 'the environment in which choices are made.'"
 
This brings us to the reviewer's central criticism – that it is all well and good saying that people can be lightly coerced into making the 'correct' choices, but who is to say what is correct? And, perhaps more importantly from the reviewer's perspective, how can we stop someone using such influence over others for Machiavellian ends?
 
"But which social planners should be allowed to play the role of shaping that environment and how long can they keep that role? What institutional norms and safeguards will protect everyone else against these overseers' own cognitive impairments, ideological blind spots or corrupt motivations? Mr. Sunstein never tells us who is fit to correct the mistakes of others."
 
Ignoring the obvious point that politicians get elected to make such political/social/ethical choices for us all the time, I think this point is important because it applies to much of what I see as wrong with the mainstream CSR debate. Much of that debate is conducted in absolute terms – i.e., firms must pay their employees $15 an hour, or they must stop using sweatshop labor, or they must not pollute, etc. Such absolute statements ignore the fact that many parts of society (if not the majority) like cheap hamburgers, love to shop for $5 t-shirts, and don't mind pollution (as long as it is not in their backyard or they can't see it). We cannot ignore basic economic theory or human psychology in analyzing the problem and before we start suggesting solutions. To do so is to waste everyone's time. In critiquing Sunstein, therefore, the reviewer is also critiquing much of what passes for debate in the CSR world. More importantly, however, he is missing the obvious answer – that we all have individual values and agendas and are pursuing them in a vast marketplace of ideas. The 'winners' of those debates (whether politicians or academics writing textbooks) are exactly the people who get to define the 'solutions' that society attempts to implement. And, as with many aspects of life, the competition is not meritocratic. In other words, the 'best' idea is defined by the person who is the most persuasive, or best connected, or simply the luckiest in terms of timing – not necessarily the one that would benefit the most people or lead to the 'best' society (whatever that means).
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/
 
 
Nudged to be free
By Richard A. Epstein
February 28, 2019
The Wall Street Journal
Late Edition – Final
A15
 

Monday, March 4, 2019

Strategic CSR - Basic Income

There has been lots of discussion recently about the idea of a basic income for all citizens. Largely, this discussion has been in response to alarmist headlines due to the rise of artificial intelligence and machine learning, and projections about the impact these new technologies will have on employment. Putting aside those projections, which I have commented on previously (most recently, Strategic CSR – Jobs and Strategic CSR – Robots), there remains the issue of whether a basic income is worth exploring as effective public policy, especially given the potential cost. All the evidence I have seen suggests we could not afford to do it in a way that achieves the social welfare benefits that this policy is intended to deliver. The article in the url below adds some solid empirics to that debate by describing the results of a two-year study in Finland. As might be expected with such a complex policy idea, the results are mixed:
 
"Finland — the world's happiest country last year, according to the United Nations — is exploring alternatives to its social security model. About 2,000 Finns, chosen randomly from among the unemployed, became the first Europeans to be paid a regular monthly income by the state that was not reduced if they found work."
 
And the results are now in:
 
"Finland's minister of health and social affairs … said the impact on employment of the monthly pay check of 560 euros ($635) 'seems to have been minor on the grounds of the first trial year.' But participants in the trial were happier and healthier than the control group."
 
And, in this context, "happier" means across-the-board in a much better place:
 
"The chief researcher … said that compared with the control group, 'The basic income recipients of the test group reported better well-being in every way.'"
 
It seems that the main benefit, according to participants reported in the article, is the security that the commitment of the basic income provided. Although the total amounts of money they received were not very much higher than they were otherwise getting under Finland's generous welfare payments, not having to deal with the government bureaucracy and knowing the money was committed for two years, helped in many ways:
 
"Sini Marttinen, 36, a former I.T. consultant, had been unemployed for nearly a year before 'winning the lottery,' as she described the trial. Her basic income gave her enough confidence to open a restaurant with two friends. 'I think the effect was a lot psychological," she said. 'You kind of got this idea you have two years, you have the security of €560 per month,' she said, adding: 'It gave me the security to start my own business.' Her income rose by only €50 a month compared with the jobless benefit she had been receiving, 'but in an instant you lose the bureaucracy, the reporting,' Ms. Marttinen said."
 
Other participants reported being given the freedom to be more creative in their day-to-day lives (e.g., via hobbies). Unfortunately, the main purpose of the policy was to combat unemployment, and a basic income is a very expensive (and not particularly effective) way of achieving that:
 
"The higher taxes that the Organization for Economic Cooperation and Development says would be needed to pay for basic income schemes might also be off-putting for voters. In a review of the Finnish scheme last year, the organization warned that implementing it nationally and cost-neutrally for the state would imply significant income redistribution, especially toward couples from single people, and increase poverty."
 
The key, of course, is what is the correlation between the more abstract relationship between happiness and social welfare, versus the more concrete relationship between employment and social welfare. In other words, if someone is happy but unemployed, are they a more 'productive' member of society than someone who is employed (even if they are less happy as a result)? This discussion is particularly appropriate in a U.S. context, where the constitution guarantees a right to the pursuit of happiness. But, is happiness all it is cracked up to be, especially if it is reduced to an individual pursuit that comes at the cost of social cohesion?
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


Finland's Basic Income Trial Boosts Happiness, but Not Employment
By Saabira Chaudhuri
January 25, 2019
The Wall Street Journal
Late Edition – Final
B1
 

Thursday, February 28, 2019

Strategic CSR - 5e ToC

Last semester, I wrote the fifth edition of Strategic CSR, which will be published by Sage this summer (hopefully late July). These editions don't get any easier – lots of details to update! :-)
 
The structural changes are more incremental than radical, but make a lot more sense to me. As you will see, the shift to two chapters and one case per Part is in response to suggestions around rationalization from reviewers. The new case about Media/Facebook (including discussions around fake news and privacy) and the re-write of the Financial Crisis case (now Capitalism) are also in response to reviewer requests. Throughout, there was a thorough re-write of all chapters – bringing each up-to-date and continuing to refine my arguments. The result is that the 5e is about the same length as the 4e (perhaps a bit shorter), again in response to reviewer requests.
 
Thank you to all of you who kindly reviewed the 4e at the request of Sage and made comments for the 5e. The book is better as a result of your engagement.
 
Please feel free to ask any questions at any point. The new ToC for the 5e is below (with changes from the 4e marked in brackets):
 

5e Table of Contents

 
Part I:  Corporate Social Responsibility
  • Chapter 1:  What is CSR?
  • Chapter 2:  The Driving Forces of CSR
  • Case:  Religion/Islamic Finance
 
Part II:  A Stakeholder Perspective
  • Chapter 3:  Stakeholder Theory (4e chapter 4)
  • Chapter 4:  Corporate Stakeholder Responsibility (4e chapter 5)
  • Case:  Capitalism/Financial Crisis – 10 Years On
 
Part III:  A Legal Perspective
  • Chapter 5:  Corporate Rights and Responsibilities (4e chapter 3)
  • Chapter 6:  Who Owns the Firm?
  • Case:  Media/Facebook
 
Part IV:  A Behavioral Perspective
  • Chapter 7:  Markets and Profit
  • Chapter 8:  Compliance and Accountability (4e chapters 8 + 9)
  • Case:  Investing/Social Impact Bonds
 
Part V:  A Strategic Perspective
  • Chapter 9:  Strategy + CSR (4e chapters 10 + 11)
  • Chapter 10:  Strategic CSR (4e chapter 12)
  • Case:  Supply Chain/Starbucks
 
Part VI:  A Sustainable Perspective
  • Chapter 11:  Sustainability (4e chapter 13)
  • Chapter 12:  Sustainable Value Creation (4e chapter 15)
  • Final Thoughts
 
Appendix:  Implementing CSR (4e chapter 14)
 
More details to follow later in the semester.
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/
 

Tuesday, February 26, 2019

Strategic CSR - Davos

The article in the url below, in a nutshell, demonstrates everything that is wrong with our collective response to climate change. The article reports on the annual survey of confidence among political and business leaders in advance of the annual get-together at Davos:
 
"Every year the World Economic Forum asks 1,000 business, policy and thought leaders to rank about 30 risks facing the world by both impact and likelihood. In this year's report, … climate-related risks top the list."
 
This is not surprising. Climate change has apparently been on the minds of these leaders for a while now:
 
"While some risks come and go with the headlines, climate has been rising steadily through the ranks and has led the list of the past three years."
 
So, this is good, right? While climate change is broadly recognized as a problem, however, it is not a problem anyone wants to do anything about:
 
"If the first step to solving a problem is admitting you have a problem, this should mean climate change is well on its way to being solved. The reason it isn't is that the world is much readier to admit climate change is a problem than to do anything about it. This is especially true of businesses in the U.S., many of which claim concern about climate change then fight solutions that hit their bottom line."
 
In particular, the challenge becomes evident when you look at the short-term ranking of concerns for this same group:
 
"Asked additionally to rank only short-term risks, respondents ranked climate only 11th, well behind economic conflict between big countries, protectionism, and cyberattacks."
 
In other words, they recognize climate change as a problem in a long-term philosophical sense, but not in a short-term practical sense. The result is that there is much discussion and collective concern about the problem, and very little action. This paradox becomes all too apparent when you look at the divide between what is being done and what needs to be done:
 
"It is not that policy makers are doing nothing. On the contrary, the World Bank counted 47 carbon-tax or emissions-trading programs around the world [in 2018] covering roughly 15% of annual greenhouse-gas emissions. When China kicks off its emissions-trading system [in 2020], that should rise to 20%. The problem is that these schemes don't go far enough. The vast majority charge a small fraction of the $40 to $80 per ton of carbon dioxide the World Bank says will keep emissions on track with levels agreed to in the Paris accord. The reason is to avoid a backlash from taxpayers and businesses."
 
The hypocrisy becomes even more apparent when you look at specific examples:
 
"Even the oil industry is coming around: BP PLC, ConocoPhillips, Exxon Mobil Corp. and Royal Dutch Shell PLC have thrown their support behind a carbon tax proposed by the Climate Leadership Council, a bipartisan advocacy group, that would be revenue neutral. … Yet when a revenue-neutral carbon tax was put before Washington state in a 2016 ballot initiative, the oil industry declined to support it. The initiative was defeated."
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/
 
 
Climate Change Alarms Business, to a Point
By Greg Ip
January 17, 2019
The Wall Street Journal
Late Edition – Final
A2
 

Thursday, February 21, 2019

Strategic CSR - Palladium (II)

The article in the url below contains a follow-up to the Palladium Newsletter of a couple of weeks ago (Strategic CSR – Palladium), which reported that the metal, palladium, is now worth more than gold. As a result, the criminal world is adapting:
 
"Soaring palladium prices are inspiring an unusual band of criminals: catalytic converter thieves."
 
The article reports that an epidemic is striking parked cars across Chicago. And when thieves strike, they are only interested in the catalytic converters, nothing else on the cars:
 
"Police in Chicago say perpetrators, who harvest the devices and sell the scrap metal, have converter theft down to a fine art. 'What tends to happen is that in the middle of the night, a group of guys come by with a truck and a reciprocating saw. They cut out the converter, throw it in the truck and drive away,' said Howard Ludwig, public information officer at the Chicago Police Department."
 
Sigh. Such is human nature.
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/
 
 
Thieves Target Palladium in Cars
By David Hodari
February 11, 2019
The Wall Street Journal
Late Edition – Final
B1
 

Tuesday, February 19, 2019

Strategic CSR - Green New Deal

The recently announced Green New Deal (GND), fronted most publicly by Alexandria Ocasio-Cortez (the new congresswoman from New York), is receiving a lot of attention in the media. As The Economist puts it in the article in the first url below, the proposal is both popular and controversial, having "been met with surprising enthusiasm in Washington." In more substantive (i.e., non-political) circles, however, the GND has been received less enthusiastically. The theme that seems to unite the skeptical commentaries I have read is the accusation that the proponents of the GND misunderstand the fundamental nature of the problem and, as such, have responded with an ineffective solution. In short, if the goal is to tackle climate change, then the GND is unlikely to be successful. Rather than seeing climate change as a "straightforward … market failure" that can be fixed through pricing (i.e., including the externalized costs of carbon into the price we pay to consume it), the GND instead sees climate change as a social problem that must be fixed through government intervention. Given the nature of the proposed intervention (in particular, the scale), skeptics expect numerous unintended consequences:
 
"… the Green New Deal largely dispenses with analysis of the costs and benefits of climate policy. It would create large opportunities for rent-seeking and protectionism, with no guarantee that the promised climate benefits will follow. It might chuck growth-throttling tax rises and dangerously high deficits into the bargain as well."
 
You can read about the GND here. Suffice it to say, it proposes a substantial increase in government involvement in the economy, at the expense of market forces. David Brooks tackles the topic in the article in the second url below, highlighting the massive reorganization of government responsibility:
 
"[The GND] would definitely represent the greatest centralization of power in the hands of the Washington elite in our history. … Under the Green New Deal, the government would provide a job to any person who wanted one. The government would oversee the renovation of every building in America. The government would put sector after sector under partial or complete federal control: the energy sector, the transportation system, the farm economy, capital markets, the health care system."
 
Unfortunately, as he notes, the proposal is both lacking in detail ("Exactly which agency would inspect and oversee the renovation of every building in America? Exactly which agency would hire every worker?") and is highly implausible. After all, "This is from people who couldn't even organize the successful release of their own background document":
 
"The authors of this fantasy are right that we need to do something about global warming and inequality. But simple attempts to realign incentives, like the carbon tax, would be more effective and more realistic than government efforts to reorganize vast industries."
 
Ultimately, Brooks concludes that the consequence of greatly expanding the role of government in society is that it just replaces one elite (capitalists) with another elite (politicians). And it is not clear that a political elite would generate better outcomes than a capitalist elite:
 
"But the underlying faith of the Green New Deal is a faith in the guiding wisdom of the political elite. The authors of the Green New Deal assume that technocratic planners can master the movements of 328 million Americans. … They assume that congressional leaders have the ability to direct what in effect would be gigantic energy firms and gigantic investment houses without giving sweetheart deals to vested interests, without getting corrupted by this newfound power, without letting the whole thing get swallowed up by incompetence. (This is a Congress that can't pass a budget.)"
 
Unfortunately, if we are looking for the efficient (and, for that matter, fair and ethical) allocation of resources, the empirics side with the market. Recent corruptions have produced the distorted outcomes that many are justifiably angry about. But, the solution is to eradicate the corruptions; not to get rid of the whole system and replace it with something that has been proven to be less effective. Any proposed solutions have to grapple with this complexity, rather than resort to unrealistic ideals. This brings me to the article in the third url below, which reviews a recently published book on climate change and brings a little more realism to the debate. In short, it relates how complicated it is for a society to shift from one dominant energy source to another:
 
"Some years ago, while studying how societies transitioned from one energy source to another over the past 200 years, the Italian physicist Cesare Marchetti and his colleagues discovered a hard truth: It takes almost a century for a new source of primary energy — coal, petroleum, natural gas, nuclear power — to command half the world market. Just to grow to 10 percent from 1 percent takes almost 50 years."
 
Rather than technology, the main barrier to progress is usually related logistics and infrastructure:
 
"You would expect suppliers to switch quickly to a better (more abundant, cheaper, cleaner) source. But infrastructure has to catch up: In America, natural gas needed long-distance pipelines to go national; electric cars need still-scarce charging stations. People have to adapt: Elizabethan preachers condemned coal as literally the Devil's excrement; some Victorian homeowners comfortable with gaslight thought Edison's light bulbs too bright. Competition from heavily invested older sources has to be overcome, as with fossil fuels today. These and other changes take time."
 
As the article continues, we do not have that much time to switch to a non-carbon-based energy. While the GND is important in terms of raising awareness, therefore, it does little to demonstrate an appreciation of the scale of the problem we face. It also fails to grapple with the realities of any necessary changes, such as which energy sources can possibly provide the supply we need in the available time-frame. To the authors of the book being reviewed, there is only one answer (logically and technically)—one that many environmentalists will find unacceptable:
 
"… worldwide energy consumption 30 years from now is projected to be about 50 percent higher than it is today. If that number sounds exaggerated, think of four billion Asians installing air-conditioning. For [the authors], the only possible solution to this double dilemma is a rapid, worldwide expansion of nuclear power. No other source or collection of sources of energy, they argue, is positioned to meet these challenges in time."
 
I am not sure how that would be possible (since nuclear power stations take time to build, largely because they are subject to political oversight) but, from everything I have read, there is no escaping the fact that nuclear has to be a big part of the solution. However, you won't find this sort of nuance in the GND.
 
Take care
David
 
 
Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler4e
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


Brave new deal
February 9, 2019
The Economist
How the Left Embraced Elitism
By David Brooks
February 12, 2019
The New York Times

Nuclear Option
By Richard Rhodes
February 10, 2019
The New York Times Book Review