The CSR Newsletters are a freely-available resource generated as a dynamic complement to the textbook, Strategic Corporate Social Responsibility: Sustainable Value Creation.

To sign-up to receive the CSR Newsletters regularly during the fall and spring academic semesters, e-mail author David Chandler at david.chandler@ucdenver.edu


Friday, May 2, 2014

Strategic CSR - Subway

The video in the url below is revealing. It was produced by Consumer Reports following an investigation that compares photos of fast-food items taken from official company ads with photos of the actual food products as served to the reporters who compiled the report:
 
 
The “worst offender” identified in the video is Subway sandwich shop, which recently appeared in the CSR Newsletters for another, equally unflattering reason (Strategic CSR – Subway).
 
Eat fresh!
 
Have a good weekend
David
 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
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The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/