The CSR Newsletters are a freely-available resource generated as a dynamic complement to the textbook, Strategic Corporate Social Responsibility: Sustainable Value Creation.

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Wednesday, March 18, 2015

Strategic CSR - Scale

In spite of all the rhetoric surrounding climate change, there is plenty of evidence to suggest we are not even moving in the right direction (let alone making the kind of change that will actually make a difference):
"Greenhouse gas emissions by the world's top 500 companies rose 3.1% from 2010 to 2013, far off the cuts urged by the United Nations to limit global warming."
In all things CSR, scale is a huge issue. While an excellent model for the sustainable company, for example, Patagonia is not going to save the planet on its own. We need the largest companies to change the way they operate (see also: Strategic CSR -Scale):
"The top 500 firms by capitalisation accounted for 13.8% of world greenhouse gas emissions and 28% of gross domestic product in 2013, according to the report, drawn up by the information provider Thomson Reuters and BSD Consulting, a global sustainability consultancy."
Until we start seeing meaningful change on a scale that actually will make a difference, we are going to keep digging ourselves further into the hole.
Take care
David Chandler & Bill Werther
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Top 500 companies' carbon emissions rise despite calls for cuts
By Reuters
December 23, 2014
The Guardian