The CSR Newsletters are a freely-available resource generated as a dynamic complement to the textbook, Strategic Corporate Social Responsibility: Sustainable Value Creation.

To sign-up to receive the CSR Newsletters regularly during the fall and spring academic semesters, e-mail author David Chandler at david.chandler@ucdenver.edu.

Wednesday, September 18, 2013

Strategic CSR - Patriotism

I find it fascinating that tax avoidance by companies is not a bigger issue among stakeholders. Particularly in countries where patriotism is an important part of society (such as the U.S. and increasingly in the UK), I would expect to see a direct link between the sense of a firm as a ‘national brand’ and its willingness to pay a reasonable level of tax. If nothing else, paying tax is a base recognition that that firm receives many benefits from the government/population (e.g., educated workers, good logistical and legal infrastructure, etc.) and that these benefits need to be funded by all sections of the community (including foreign-based firms that have a significant operating presence in the country).
 
Gradually, this issue is beginning to surface more regularly in the U.S., although mostly at an individual level (e.g., Mitt Romney was criticized for holding funds offshore in last year’s presidential election). In the UK, there is more of a focus on corporate tax avoidance by foreign firms through campaigns such as Uncut (http://www.ukuncut.org.uk/):
 
“The UK has similar problems with foreign companies operating in the country. For example, Starbucks, the Seattle-based international coffee chain, has been accused of tax avoidance in the UK. Between 1998 and 2011 the company has made £3 billion ($4.8 billion) in sales but paid out just £8.6 million ($13.75 million) in taxes on its 735 stores in the country. In the last three years Starbuck did not pay a penny in taxes in the UK. All told Her Majesty’s Revenue & Customs (HMRC) estimates a total of £32 billion ($51.2 billion) was lost to tax avoidance in the UK in 2011 alone, out of a gross domestic product of $2.5 trillion.”
 
The article in the url below highlights a good example of the problems associated with tax avoidance by firms operating abroad:
 
“Associated British Foods (ABF), a UK company that makes Silver Spoon sugar, pays almost no taxes on its profitable Zambian sugar subsidiary, according to a new ActionAid report. The authors allege ABF has avoided estimated taxes of $27 million since 2007, enough to put 48,000 Zambian children in school. … The company generates a healthy revenue of some $200 million a year and $18 million in profits.”
 
The company is quite innovative in its avoidance:
 
“One way ABF avoids taxes is by contracting out some of Zambia Sugar ‘purchasing and management’ functions to a company in Dublin, Ireland, which happens to benefit from a bilateral treaty that allows cash flows between the two countries to be tax free. ABF also contracts out ‘trade contacts with customers in the European sugar market, transportation of sugar to Europe, foreign currency management and the availability of cost effective credit terms’ to a company in Mauritius which in turn is a subsidiary of a South African company where tax rates are lower than in Zambia. Oddly enough the Irish company has no employees on paper while the company in Mauritius has only one employee. Meanwhile Zambia Sugar profits are paid out to a Dutch company which in turn allows it to pay significantly lower taxes under yet another bilateral treaty, according to ActionAid. In one particularly egregious case, Zambia Sugar borrowed money from a Zambian bank to finance an expansion, but by diverting the loan through an Irish subsidiary, was able to avoid paying taxes on the interest.”
 
What is clear, however, is that this example is not particularly extreme or unusual:
 
“‘We do not allege that any of the companies in this report have done anything illegal,’ write the authors of the ActionAid report. ‘Indeed, sadly their tax practices are not even particularly unusual. A growing litany of examples from Europe and North America suggest that the arrangements we describe here are simply ‘plain vanilla’ business practice for many multinationals.’”
 
Take care
David
 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/
 
 
Sweet Nothing: UK Food Giant Avoids Taxes on Zambia SugarPratap Chatterjee
CorpWatch
February 15th, 2013
 

Monday, September 16, 2013

Strategic CSR - Waste

The article in the url below reviews a book by Elizabeth L. Cline that addresses the consequences of “our never-ending hunt for low-priced clothing.” The over-riding message that is conveyed is one of unnecessary waste:
 
“In her introduction to Overdressed: The Shockingly High Cost of Cheap Fashion, the journalist Elizabeth L. Cline recalls buying ‘seven pairs of $7 shoes’ at Kmart. Regret follows, and soon afterward, a wardrobe inventory. When Cline cleans out her closet she discovers, among other things, 61 tops, 60 T-shirts, 15 cardigans and hooded sweatshirts, 21 skirts and 20 pairs of shoes, most of which she never wore.”
 
My first reaction to this is, ‘Is that all?’ I am guessing there are many with walk-in closets that creak under much greater material excess. But, as the author notes, what she has vastly exceeds what she needs on a day-to-day basis. Perhaps it comes as part of our genetic inheritance from our hunter-gatherer days, but, for some reason, we seem incapable of living within our means. It is a pity, given our obvious capability for ingenuity, that we have created an economic system that seems to impoverish, rather than enable:
 
“A quote from the former Vogue editor Diana Vreeland comes to mind: ‘Give ’em what they never knew they wanted.’ Fast-­fashion retailers like H&M, Topshop and Forever 21 are great at hawking what we never knew we wanted. Not only that, they offer it at steadily reduced prices. … Quality is no longer an issue, because you need clothes to last just ‘until the next trend comes along.’”
 
What is equally interesting is that we are willing to place our very superficial concern for material things above the wellbeing of other humans. In addition to the wasted resources, there are social and human costs to the mass-production of cheap t-shirts. It might improve our lives to have someone else do our hard work for us (“Today, the United States makes only 2 percent of the clothing its consumers purchase, compared with roughly 50 percent in 1990”), but there is nothing sustainable (in an holistic sense) in manufacturing clothes thousands of miles away, shipping them to the West, all for under $10. Ultimately, we are worse off as a result:
 
“The wastefulness encouraged by buying cheap and chasing the trends is obvious, but the hidden costs are even more galling. Cline contends that ‘disposable clothing’ is damaging the environment, the economy and even our souls. … When Cline writes that ‘people crave connections to their stuff,’ she prompts another question: Have we somehow become disconnected from ourselves? If we don’t stop to consider this, we may end up perpetually rushing out to buy more ‘stuff,’ never realizing what we truly need, genuinely want and cannot afford to waste.”
 
Take care
David
 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/ 


Attention, Shoppers
By Avis Cardella
February 10, 2013
The New York Times Book Review
Late Edition – Final
21
 

Friday, September 13, 2013

Strategic CSR - Corporate Stakeholder Responsibility

The article in the url below provides some good examples of bad decisions by companies that lost track of their priorities. I see this list and can only think of the potential for what can happen when consumers demand corporate performance that matches their expectations:

The companies featured:
  • Coca-cola
  • Bank of America
  • J.C. Penney
  • Instagram
  • Netflix
If we could only get consumers (and all stakeholders) to channel their influence to shape socially beneficial change (rather than prioritizing narrow, individual-level concerns), CSR would have a hope!
 
Have a good weekend
David
 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/


From Coke to Netflix: Consumers Drive Brands Into Retreat
By Eric Spitznagel
February 20, 2013
Bloomberg Businessweek

Wednesday, September 11, 2013

Strategic CSR - Bangladesh

A follow-up thought on the Bangladeshi factory collapse. The article in the url below raises a good point when it notes that:
 
“One of the perplexing issues with the building collapse is that auditors from the Business Social Compliance Initiative (BSCI) based in Brussels had approved two of the factories in Rana Plaza. It has revealed the failures of auditing on several fronts and the need for businesses to take several unprecedented measures to ensure safety.”
 
This reminded me of the problem of Enron, which won several CSR/ethics awards and was on various Best Companies to Work for-type lists right up until the point that it wasn’t (see Issues: Values, pp. 557-558). Ultimately, we have very little idea how to measure CSR effectively and comprehensively. And, when you are dealing with the complex supply chains of global multi-national firms today (that have tens, if not hundreds, of thousands of supplier factories), it is impossible for any company, let alone a third-party auditor, to have an accurate snapshot of every detail at any single point in time.
 
So, what is the answer—give up? No, not very satisfactory. But, it is worth putting the discussion in context so that responses to these events can be measured and the immediate knee-jerk policy responses they tend to generate can be replaced with more thoughtful innovations around how best to tackle the underlying problem.
 
One other thought. The article also reinforces the idea that:
 
“While it is difficult to know how [the subsequent agreement signed by multiple companies in the US and EU] might be successfully implemented, the accord reveals a shift in corporate social responsibility: it shows how far down the supply chain companies can be held responsible.”
 
While true, two responses that suggest we should not be celebrating prematurely. First, I have seen little substantive debate as to exactly how far down the supply chain responsibility should go. While it seems to be generally accepted that firms should be held responsible for their immediate suppliers; what about the suppliers of those suppliers, and what about their suppliers and sub-contractors (see: Strategic CSR - GAP)? Is responsibility complete and absolute? I am not sure that is very practical when there are hundreds of thousands (millions?) of companies in the supply chain of a company like Walmart. And second, I still have not seen a corresponding argument that argues for responsibility to extend up the supply chain (i.e., to distributors, see: Strategic CSR - Distributors) in the same way that we seek to hold firms accountable for their suppliers.
 
Take care
David
 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/


Dhaka factory collapse: how far can businesses be held responsible?
By Rebecca Chao
May 16, 2013
The Guardian
Late Edition – Final
 

Monday, September 9, 2013

Strategic CSR - BP

The article in the url below offers a defense of BP. Not in terms of attempting to excuse the company for the Deepwater Horizon oil spill, but in terms of how it reacted in the aftermath of the disaster and how the people and companies of Louisiana (or, more specifically, the lawyers who represent them) have attempted to take advantage of BP's goodwill:
 
“You can actually pinpoint the moment when the oil company BP began to get hosed in Louisiana: March 2012. By then, BP had paid out around $6.3 billion to some 220,000 people and businesses in the Gulf Coast region for damages suffered as a result of the 2010 oil spill.”
 
But, in March 2012, BP was forced to settle with a group of Louisiana lawyers who had sued the company, seeking more money for people and companies with only a loose connection (if any at all) to the spill itself. BP suspected this would lead to an increase in fraudulent claims, but did not anticipate the extent to which this abuse would be carried. In July, 2013:
 
“BP finally said ‘enough.’ Over the ensuing months, the company had come to realize that … businesses that not only weren’t affected by the BP disaster but hadn’t even suffered losses were getting millions of dollars. Some had seen increased profits during the oil spill — and still got money. Lawyers started trolling for new clients, trumpeting the fact that claims didn’t have to have any connection to the disaster. Suddenly, BP was facing the prospect of paying tens of billions of additional dollars to people who had no justifiable claim on the money.”
 
As the article correctly points out, we should be outraged at this behavior – not because we should feel sorry for BP, but because of the message it sends to other firms and how it might encourage them to react if they commit a similar transgression in the future:
 
“The next time a big company has an industrial accident, its board of directors is likely to question whether it really makes sense to ‘do the right thing’ the way BP has tried to. Any board comparing BP’s response to the gulf oil spill with Exxon-Mobil’s response to the Exxon-Valdez spill is going to come to the obvious conclusion: Exxon-Mobil’s litigation-to-the-death strategy — which ultimately cost it $4 billion rather than the potential $40 billion liability BP is now facing — was the right one. Is that really what we want as a country?”
 
The definition of CSR we advocate in Strategic CSR emphasizes the importance of a dual responsibility (Chapter 1: What is CSR? p6) – a responsibility on the firm to act, but an equal (if not more important) responsibility on the firm's stakeholders to hold it to account for its actions:
 
“A view of the corporation and its role in society that assumes a responsibility among firms to pursue goals in addition to profit maximization and a responsibility among a firm’s stakeholders to hold the firm accountable for its actions.”
 
An important aspect of any particular stakeholder’s responsibilities, therefore, is restraint – the willingness to subjugate individual benefit in favor of social value, broadly defined. While its actions were the direct cause of the initial problem, BP's actions post disaster were as close to exemplary as I think we can expect:
 
“… although BP’s negligence was unquestionably a significant reason for the spill, its response has been the opposite of the unfeeling corporation. It waived the $75 million liability cap that federal law allows. It has spent, so far, $14 billion cleaning up the Gulf and another $11 billion settling claims of various sorts. It has taken its medicine willingly. Yet its efforts to do right by the Gulf region have only emboldened those who view it as a cash machine.”
 
As a result, it is in our own best interests (as a society) to acknowledge this post-disaster behavior and reward it so that other firms are encouraged to act similarly in the future.
 
Take care
David
 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/


Justice, Louisiana Style
By Joe Nocera
July 9, 2013
The New York Times
Late Edition – Final
A21
 

Friday, September 6, 2013

Strategic CSR - Dumb ways to die

Central to the idea of a comprehensive stakeholder model is an organization's willingness (and ability) to communicate with its stakeholders. This YouTube video shows how this can be done effectively:
 
 
It is a public safety video produced by the Melbourne Metro train system (not something I would usually consider compelling viewing), but this video uses humor to communicate an important message about passenger safety -- and every company has an interest in ensuring its customers do not die.
 
For more information, see the article in the url below.

Have a great weekend
David
 


The Viral Positivity of ‘Dumb Ways to Die’
By Joshua Brustein
June 21, 2013
Bloomberg Businessweek
 

Wednesday, September 4, 2013

Strategic CSR - Goldman Sachs

What is so interesting about the story about Goldman Sachs’ involvement in the aluminum warehousing business, which broke over the summer, is how quickly the firm got out of the business as soon as it’s involvement became widely known. As indicated in the article in the url below, the shift was rapid:
 
“Aluminum deliveries into warehouses run by big banks and trading firms have plunged this summer, highlighting Wall Street's retreat from the once-lucrative commodities business amid stagnant markets, new rules and regulatory scrutiny.”
 
You know a company was doing something wrong when it doesn’t even try to defend its actions once it is caught. As is now apparent, their involvement was a game (a lucrative game) and, once the rules changed, the company moved on—no regrets and no consequences (as of yet):
 
“In its heyday, the firms offered aluminum producers cash, rent discounts and other incentives to put metal into storage rather than selling to users such as brewers and soft-drink makers, according to analysts and traders. Meanwhile, the prolonged time in inventory generated hefty rental income for warehouse owners that more than made up for the incentives paid out.”
 
When you are a company that trades in commodities futures (i.e., betting on future prices), as is Goldman Sachs (and many others), it is helpful to have a significant amount of control over the supply of those commodities to the market:
 
“Industrial aluminum users such as Coca-Cola Co. and aluminum sheet maker Novelis Inc. have complained to the London Metal Exchange that warehouses had artificially slowed the release of aluminum, limiting supply and driving up prices. A MillerCoors LLC executive testified in a Senate banking committee hearing last month that the practices were inflating consumer prices by billions of dollars.”
 
The result of all the sudden scrutiny?
 
“Average daily aluminum shipments to LME warehouses were down 79% in the first 19 days of August from two months earlier, according to data provided by New York-based metals consulting firm CPM Group Inc. August's daily average rate of aluminum deliveries is the lowest since November 2011, CPM Group said. At the same time, the cash incentives dangled before producers by the banks and trading firms that own the facilities have recently dropped to $50 a metric ton from more than $200 this past spring, traders said.”
 
To give you a sense of how much money these market-moving practices could have been earning for the banks:
 
“Raw-materials trading in 2008 generated as much as a third of revenue within large banks' market-making business, which matches buyers and sellers in the fixed income, currency and commodities markets; it now accounts for less than 7%.”
 
Oh, the wonders of transparency:
 
“… warehouse operators including Goldman Sachs Group Inc. and Glencore Xstrata PLC … now are the subject of investigations by several U.S. authorities, including a Senate panel.”
 
Take care
David
 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/
 
 
On Wall Street, a Reversal of Fortune
By Christian Berthelsen and Tatyana Shumsky
August 20, 2013
The Wall Street Journal
 

Monday, September 2, 2013

Strategic CSR - McWages

The article in the url below provides some balance to the debate and industrial action over minimum wages in the fast-food industry that is currently ongoing here in the US:
 
“The first job held by nearly one in three Americans is in the restaurant industry.”
 
“Nine out of 10 salaried restaurant employees start off in hourly positions.”
 
“… only 5% of the 10 million restaurant employees earn the minimum wage.”
 
“According to the Bureau of Labor Statistics, 71% of minimum-wage employees in the restaurant industry are under the age of 25; 47% are teenagers.”
 
“Most industry workers, some 57%, are students with irregular schedules, teenagers saving for school or people who need a job with flexible hours that fit their busy lives.”
 
In short:
 
“Part-time, entry-level work fills a critical need in the nation's workforce.”
 
Happy Labor Day!
David
 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/


‘McWages’ Can Be a Path to the Middle Class
By Phil Hickey
August 29, 2013
The Wall Street Journal
Late Edition – Final
A13
 

Friday, August 30, 2013

Strategic CSR - Bank of Happiness

The article in the url below introduces us to the Bank of Happiness (http://www.onnepank.ee/). It is a collection of like-minded individuals, originally mostly in Estonia, who get together to give and receive happiness:
 
“Founded five years ago in this Baltic city, it's a forum in which more than 2,000 civic-minded individuals from Estonia and other countries connect to offer or receive services free of charge. The site carries more than 500 ads in English, German and Estonian from people offering or seeking all kinds of things, including tutoring, tips on baking and business, and even juggling lessons. The website is also translated into French and Spanish.”

How does it work?
 
“It's simple: You register using your real name and post what you are offering or what your need, as long as it doesn't involve cash or products.”

Abuse of the system is reportedly low and, equally important, the number of people offering help is greater than the number of people posting needs:

“The site has many more offers of help than requests for it. That's as it should be, Kivi says, adding that the bigger reward comes from giving.”
 
Have a good weekend
David
 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/
 
 
At Estonia’s Bank of Happiness, Kindness is the Currency
By Soraya Sarhaddi Nelson
July 18, 2013
National Public Radio
 

Wednesday, August 28, 2013

Strategic CSR - Say-on-Pay

Related to Monday’s opening Newsletter on CEO pay, the article in the url below seeks to assess the state of Say-on-Pay shareholder votes (and, in the bigger picture, the effectiveness of Dodd-Frank) three years into the experiment. The overall assessment is blunt:
 
“The ‘say on pay’ experiment is a bust.”
 
Say-on-pay votes, which are non-binding and need only be held every three years, are designed to allow shareholders to evaluate the extent to which the compensation of the firm’s CEO and senior executives reflects their ability to add value, broadly defined. In most cases, however, shareholders appear either to agree with compensation levels or, perhaps more worriedly, not care sufficiently to protest:
 
“A full 72 percent of companies reporting votes so far have received 90 percent or more shareholder approval for their pay packages. That compares with 69 percent in both 2012 and 2011, … . And shareholders are feeling relatively magnanimous about the rotten apples, too. Only 41 companies out of nearly 1,800 failed so far this year on say-on-pay votes, compared with 49 companies at this point last year.”
 
The article makes a good point in that large companies are escaping scrutiny even more than small and medium-sized companies, even though it can be argued that it is the leaders of larger firms who should face the greatest demands for accountability:
 
“That’s partly because the livelihoods of so many people depend on people running big firms, but also because those executives are largely caretakers of already established institutions. Typically, they have displayed neither vision nor entrepreneurialism but an ability to rise through a bureaucracy without offending anyone. When they arrive on the throne, they typically do a little bit better or a little bit worse than their predecessor, without distinguishing themselves in the least. Yet, they get paid as if they were the second coming of Henry Ford.”
 
Overall, the article’s assessment is a complete failure on the part of the regulation to achieve its primary goals – to introduce a measure of control over executive compensation:
 
“The final strike against say-on-pay is that it has had no impact on the level of compensation. Quite the opposite. Pay for chief executives was at its highest level ever last year, up 6.5 percent from a year earlier, … . After a brief dip at the height of the recession, pay for corporate chieftains rose 6 percent in 2011 and soared 24 percent in 2010. For those keeping score at home, that sharply outpaces inflation, which was a piddling 1.7 percent last year. Median worker pay didn’t keep up with rising prices in those years.”
 
Take care
David
 


In Shareholder Say-on-Pay Votes, Whispers, Not Shouts
By Jesse Eisinger
June 27, 2013
The New York Times
Late Edition – Final
B5
 

Monday, August 26, 2013

Strategic CSR - Welcome back!

 
 
Welcome back to the Strategic CSR Newsletter!
The first Newsletter for the Fall semester is below.
As always, your comments and ideas are welcome.
 
In particular as people transition to the third edition of the book, if anyone has any questions, please feel free to contact me at any point.
 
 

The article in the url below puts the concept of a “fair day’s work for a fair day’s pay” into context. It certainly qualifies as containing the most attention grabbing opening paragraph I have read in a while:
 
“America's highest-paid CEO last year, John Hammergren of McKesson Corp., received compensation of over $131 million. That is the equivalent of about $63,000 per hour, or $10,000 more than the annual median household income in the United States. Meanwhile, some of this country's lowest-paid workers—those on minimum wage—made just $15,080 annually at $7.25 per hour. Mr. Hammergren had surpassed that amount by 9:15 a.m. on his first workday of the year.”
 
Take care
David
 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/
 
 
America’s Miserly Minimum Wage Needs an Upgrade
By Ralph Nader
April 16, 2013
The Wall Street Journal
Late Edition – Final
A15
 

Monday, July 22, 2013

Strategic CSR - Third edition!


Apologies for interrupting your summer. This Newsletter is just to announce the publication of the third edition of Strategic CSR next Tuesday (July 30).
 
The new website for the book, where you can order review copies, is here: http://www.sagepub.com/books/Book237377
 
In conjunction with the launch of the new edition, I have redesigned the blog that I use to archive past Newsletters (http://strategiccsr-sage.blogspot.com/). The Newsletters will resume again next month as the Fall semester begins.
 
Please let me know if you have any questions about the book, Newsletters, or online Strategic CSR simulation.
Take care
David

 
David Chandler & Bill Werther
 
Instructor Teaching and Student Study Site: http://www.sagepub.com/chandler3e/
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: http://strategiccsr-sage.blogspot.com/