The CSR Newsletters are a freely-available resource generated as a dynamic complement to the textbook, Strategic Corporate Social Responsibility: Sustainable Value Creation.

To sign-up to receive the CSR Newsletters regularly during the fall and spring academic semesters, e-mail author David Chandler at david.chandler@ucdenver.edu.

Showing posts with label Shein. Show all posts
Showing posts with label Shein. Show all posts

Tuesday, November 18, 2025

Strategic CSR - Tariffs

The article in the url below frames the current U.S. administration's economic policy of raising tariffs on imports as an attempt to revive the habit of purchasing more expensive, higher-quality (and domestic) products that last longer, by forcing the U.S. consumer away from the mass purchase of cheaper, lower-quality imports that are often discarded after a few uses:

"Much of the clothing, homeware, tools and toys that Americans now buy is so inexpensive that it can be purchased almost without thinking. That has fueled an addiction to cheap stuff. No matter how quick the shipping time, the rush we get from our personalized phone cases and matching pajama sets is shorter: We throw many of these items out after only a few uses and start the cycle all over again. With the approach of Black Friday, the most visible display of America's shopping compulsion is just around the corner."

Whether the author is suggesting this was the primary motivation for the tariffs is unclear, but they are certainly making a strong connection between the two:

"President Trump's tariffs and his vision of restoring America as a manufacturing powerhouse are challenging this "buy now, worry later" mindset. According to the Tax Foundation, Trump has raised the average effective tariff on all imported goods from 2.5% in 2022 to 13% today—the highest level since 1941."

The gap in the argument, of course, is that, in order for the tariffs to have a net positive sustainability effect, the government would need to invest the money raised in sustainability-linked efforts. If that condition does not hold, the tariffs are essentially a tax that is merely redirected from one unsustainable effort (e.g., purchasing from Shein; see Strategic CSR - Shein + Boohoo) to another (e.g., subsidies for oil and gas R&D; see Strategic CSR - Fossil fuel subsidies).

Take care
David

David Chandler
© Sage Publications, 2023

Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler6e  
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


Will Trump's Trade War Break America's Addiction to Cheap Stuff?
By Rachel Wolfe
November 15-16, 2025
The Wall Street Journal
Late Edition – Final
C1-2

Thursday, February 13, 2025

Strategic CSR - Cotton + water

I knew that the production of cotton took vast amounts of water, but only a vague sense of how much. The article in the url below quantifies this amount in a very relatable way:

"For all the water you'll ever use to wash your cotton T-shirt over its entire lifetime, it will have taken 50 times as much water to grow the cotton that went into it."

In addition to the water used to grow cotton, large amounts of insecticides and pesticides are used; there are also challenges related to the harvesting and processing of this crop:

"Cotton uses about 2.3% of global arable land and accounts for 16% for all insecticide sales. And the fashion industry has been forced to reckon with allegations of forced labor and poor working conditions in certain cotton-harvesting regions."

The article proceeds to detail a "Boston-based startup Galy" that is developing a more sustainable alternative, which (if it can be commercialized and scaled – always huge barriers) addresses many of these challenging issues, for which the fashion/apparel industry is only now beginning to be held accountable (see Strategic CSR – Fast fashion), or perhaps not (see Strategic CSR – Shein + Boohoo):

"Galy takes cells from a cotton plant, adds them to a large vat and feeds them sugar. After they have sufficiently multiplied, Galy technicians use their genetic understanding of the plant — which has been developed over decades of research — to activate certain genes and deactivate others. The result is the cell transforms and elongates into a cotton fiber. So far, Galy has only been able to make a few kilograms of vat-grown cotton. If it can make more at scale, the company has big dreams to also make lab-grown cocoa and coffee powders."

Take care
David

David Chandler
© Sage Publications, 2023

Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler6e  
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


Fast Fashion Bets on Greener Lab-Grown Cotton
By Akshat Rathi
September 3, 2024
Bloomberg
 

Tuesday, October 1, 2024

Strategic CSR - Sweatshops

Ever since we have had greater awareness of the global supply chain, and the low wages that drive it (and underpin the cheap prices we pay in the West for much of our clothing), there has been pressure on fashion firms to pay their contracted workers more. An important point along the way was the Nike sweatshop scandal of the 1990s, but nothing much has changed since, as noted in the article in the url below. What never ceases to amaze me, however, is the scale of the operation required to sustain the mass market fast fashion industry:

"In Bangladesh, the nearly 600,000 people making clothes for Swedish giant H&M—one of the biggest retailers in this space to start talking about paying living wages—earned an average of $119 a month in the first half of 2023, excluding overtime, the latest available data shows. That is well below the $194 living-wage figure for the suburbs of Dhaka, the capital, where clothing factories are clustered, according to the Global Living Wage Coalition, a research and advocacy group whose benchmarks are widely used in the industry."

The implications of these pay levels?

"At those income levels, workers say they have no savings. Often, they borrow from relatives to cover medical expenses or meet unforeseen emergencies. Some months, they even buy food on credit. Frustration over low wages boiled over in October when workers in Bangladesh set factories ablaze and smashed machines in protest."

The article makes the case that firms would like to change that, but are not sure how best to do that:

"[Western fashion companies] generally don't own the factories where their products are made and don't determine pay for workers. They say they don't want to go down the road of imposing specific wage levels on supplier factories. Instead, they have tried other solutions. H&M, for instance, brought Swedish study circles to Bangladesh to train workers in negotiation, experimented with model factories and pushed for more transparent pay structures for workers."

What is required, argue advocates, is exactly the coercive methods the companies are saying they want to avoid:

"What will work … is setting a higher wage level supplier factories must meet and a clear schedule for phasing in those higher wages."

The companies instead advocate for self-sufficiency:

"H&M said it agrees wages are too low in many sourcing markets, but that setting wage levels for suppliers is a 'shortsighted tactic that undermines the role of workers, unions, employers' organizations and governments.' They, and others like Zara-owner Inditex, stress the importance of workers negotiating higher pay for themselves via collective-bargaining agreements, where labor unions hammer out higher wages with employers."

The problem is whether the infrastructure for such agency exists (let alone the training to know how best to self-advocate):

"… in many of the places Western brands buy from, such as China, Vietnam and Bangladesh, independent unions are either banned or repressed. A review of Inditex disclosures shows just 3% of its supplier factories in Asia have collective-bargaining agreements."

The key barrier to progress, of course, is whether the higher costs that lead to higher prices will be supported by customers in the West. In other words, are they willing to pay more for their clothes, so that the workers who made them can be paid something close to what Western consumers say they want them to be paid?

"Part of the problem is low wages are core to fast fashion. It is no coincidence that Bangladesh, the world's second-largest exporter of clothes, is also the place where workers who make clothes earn among the lowest wages of industrial workers anywhere. To sell shorts and shirts cheaply—and increasingly, compete with so-called ultrafast fashion brands like China-founded Shein, known for their rock-bottom prices—clothing giants pressure their suppliers to keep costs down."

The key point:

"Insisting on higher wages would mean paying more for the clothes and potentially putting themselves at a competitive disadvantage if other companies aren't making similar moves."

Which is another way of saying that the companies do not have faith their consumers are willing to pay (even slightly) higher prices to support the working conditions they say they want for these workers:

"German shoemaker Puma said in its 2022 annual report that its factories in Pakistan and Bangladesh—accounting for roughly an eighth of its total products—don't pay a living wage. Even California-based Patagonia, known for its progressive ethos, says that of the 29 factories it bought clothing from, only 10 paid a living wage in 2022."

Take care
David

David Chandler
© Sage Publications, 2023

Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler6e 
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


Fashion Firms Still Wrestle with How to Pay Workers a Living Wage
By Jon Emont
January 4, 2024
The Wall Street Journal
Late Edition – Final
B2
 

Thursday, March 28, 2024

Strategic CSR - Slow(er) fashion?

The article in the url below suggests the message that fast fashion is increasingly a hard sell for some consumers (due to the huge amount of associated waste) is beginning to make progress:

"Fast-fashion retailers including H&M, Uniqlo and Zara have for years enticed shoppers to buy more and more new clothes. Now these brands are pushing consumers to repair their old ones, too."

More specifically:

"Zara this year is launching nationwide repair services in several of its largest markets, Uniqlo is adding repair studios to a number of stores, and H&M-owned Cos is working with a startup to help customers fix damaged dresses and jackets."

Of course, if the material is lower quality (which is a big part of fast fashion's low cost business model), it might not be repairable. I thought the whole point of Zara was that it made clothes you could wear five times and then discard (see Strategic CSR – Fast fashion):

"While some high-end brands have long offered to fix pricier products, the large-scale rollout of repair services is a new venture for mainstream fashion retailers whose clothes are typically much cheaper. The trend could also threaten to cannibalize sales of new products."

Somehow, I think it will be the other way around and customers will ignore the repair option. Given that the price of labor drives repair costs, it is probably going to be cheaper to buy replacements than it will be to repair items that might not last much longer, anyway:

"In the U.K., Zara takes in garments for repair and handles payments, but uses a network of third-party repairers to do the work. Mending a hole, for example, costs £10, equivalent to roughly $13."

I would think you could buy half of the items in a typical fast fashion store for that price – certainly among companies such as Shein and Boohoo (see Strategic CSR – Shein + Boohoo).

Take care
David

David Chandler
© Sage Publications, 2023

Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler6e 
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


H&M, Zara and Fast-Fashion Peers Are Pushing Into Repair Services
By Trefor Moss
August 2, 2023
The Wall Street Journal
Late Edition – Final
B1-2
 

Wednesday, November 22, 2023

Strategic CSR - Fast fashion

The article in the url below caught my eye. It focuses on "single-material clothing" and an attempt by the EU to encourage the reduction of waste (and an increase in recycling) in the fashion industry:

"Clothes often contain a mix of fibers, including organics, such as cotton grown on farms, and synthetics, such as polyester refined usually from petroleum. Garments with multiple materials—such as a T-shirt made from 99% cotton and 1% spandex—are difficult to recycle because separating the fibers is tricky."

And, clearly, the room for improvement is significant:

"Currently, less than 1% of the world's textile waste is recycled into new clothes, with the bulk ending up in trash heaps. The EU wants to change this, and the relatively short time frame promises to challenge the big players in fast-fashion, which may have to retool their design processes and rethink their sourcing."

The underlying motivation is to combat the wastefulness of fast fashion (see Strategic CSR – Fast fashion) and, instead, promote an industry that produces products that are more sustainable:

"The European Commission, the EU's executive branch, published a plan in March that aims to put 'fast fashion out of fashion' by 2030, referring to the trend of people buying clothes and throwing them out in less than a year. Clothing should be 'long-lived and recyclable, to a great extent made of recycled fibers,' the EU said."

Given the size of the European trading bloc, a significant change there will affect supply chains and product quality, worldwide:

"European Parliament members and the heads of its 27-member states still need to agree on specific laws. But the regulations would cover all clothes sold in the bloc, which imports nearly three-quarters of its textiles. This will affect not only Europe's homegrown brands, but also American multinationals such as sportswear giant Nike Inc. and jeans-maker Levi Strauss & Co., and Japan's Uniqlo or China's Shein. EU nations have already agreed to collect discarded textiles separately from other waste by 2025."

I didn't realize that the barrier to progress in the fashion industry relies so heavily on this issue of material composition. It is something on which some firms are making progress:

"German sportswear maker Adidas AG, for example, launched a line of single-fiber clothes last year including shoes, coats, T-shirts and pants under its 'Made to be Remade' label. 'These products are created with just one material and once they reach the end of their useful life, they can be cleaned, shredded and recycled for use in new products,' an Adidas spokesman said."

But not to the extent or speed that is needed:

"Still, some single-fiber garments may not be durable enough in some cases, a Hennes & Mauritz AB spokeswoman said. The current share of fabrics with a 100% composition constitutes around a third of the total output of the Swedish fashion retailer, better known as H&M. … in fashion, design remains the most important element, said Christina Dean, founder of fashion nonprofit Redress. She said the EU's focus on the makeup of clothes will drive designers to choose single materials. 'That is addressing this cocktail of fibers that is currently being used,' Ms. Dean said."

Happy Black Friday!
David

David Chandler
© Sage Publications, 2023

Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler6e 
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


EU Regulators Add to Push for Single-Material Clothes
By Joshua Kirby and Dieter Holger
September 7, 2022
The Wall Street Journal
Late Edition – Final
B4

Thursday, April 6, 2023

Strategic CSR - Shein + Boohoo

Following on from Tuesday's newsletter, what evidence do we have that, given the opportunity, people will choose to do the right thing? The article in the first url below suggests, to the contrary, that they might not, and may even prefer not to. Specifically, the article profiles the company, Shein ("officially pronounced 'she-in,' though often pronounced 'sheen'"), which is described as a "Chinese fast-fashion company" and is becoming very popular in the U.S., its "most valuable market." Shein is becoming so popular that it "recently surpassed Amazon as the most downloaded shopping app in the United States." What consumers are attracted to is the shockingly low prices for most items ("things like $1 daisy earrings, $4 bucket hats, $12 cable-knit crop tops, $13 faux leather baguette bags and $29 neon PVC mule sandals"). What they are willing to ignore, it seems, is the ethical compromises that come with producing reasonable quality goods at those very low prices:

"… as Shein has grown, so have questions about its practices. Shein frequently makes headlines for its controversies, like selling a $2.50 swastika necklace or copying the work of designers. … Shein has also been accused of working with suppliers that violate labor laws, and failing to make necessary disclosures about factory conditions. … Last year, a CBC Marketplace investigation found elevated levels of lead in some Shein products, like a toddler's jacket and tiny purse."

As the article notes, fast fashion raises a number of issues that many consumers prefer to overlook:

"All of this has contributed to Shein becoming an archetype of a certain genre of supercheap clothing companies: It is the leader of a pack of Gen Z-favored brands, like Fashion Nova and Boohoo, accused by critics (including those from Gen Z) of contributing to overconsumption and waste. … Still, many of the videos on social platforms made about Shein … inspire comments raising these issues: How can a $4 top be made to last, so it doesn't end up in a landfill? How can the workers who sewed and shipped that garment be compensated fairly? Yet this hasn't deterred Shein's devotees, many of whom feel they haven't seen enough evidence to stop shopping with the brand."

In the article in the second url below, the influence of social media stars is explored in the context of the fast-fashion company, Boohoo. The article discusses how much influencers can increase sales, while at the same time encouraging the worst excesses of the fashion industry, even when "sustainability" is promised:

"Good news for people who like being lied to and wearing clothes that smell of petrochemicals: Boohoo, a UK-based online fast-fashion brand that has grown quickly in the US, has announced that they will be partnering with Kourtney Kardashian to embark on a 'sustainability journey.'"

The theory:

"The destination is unclear, but the 'journey'' will involve 46 limited-edition pieces of clothing made from 'recycled fibers, traceable cotton, recycled sequins and recycled polyester' as well as 'transparent practices for shoppers who want to learn more about the apparel.'"

And, the reality:

"It's unclear how sustainable any of the pieces in the upcoming collection – which ranges in price from $6 to $100 – actually are. The official press release includes absurdist statements such as '41/45 contain pieces that contain recycled fibres like recycles [sic] cotton' with no information about what percentage of the materials are recycled (Boohoo did not respond to repeated requests for clarification). Although the collection promises to be 'traceable,' only 2 items are made with cotton from CottonConnect, an agricultural project that promotes sustainable cotton farming practices with specific farms."

Ultimately, the underlying problem is that a small effort (even of questionable quality) often then excuses the rest of operations, which remain unhindered by even the promise of change:

"Even if Kardashian's range turns out to be as sustainable as Stella McCartney, her collection makes up less than 0.1% of the clothes available on Boohoo. Her endorsement, however, will help the whole company, including the 99.9% of their far less sustainable clothing."

And, the underlying challenge for the whole industry remains problematic:

"Anyone who says a company like Boohoo can create sustainable clothing is lying. Fast fashion retailers – from Shein and its lead-filled $1 sunglasses to Zara and their $50 polyester cardigans – are predicated on a system of always wanting more that is at odds with the environment."

As I have mentioned before (Strategic CSR – Jeans), sustainability, by definition, is the antithesis of fashion. Whenever the underlying goal is to get people to throw away what they have currently and replace it with something sustainable, there is a significant disconnect in coming to terms with the core problem.

Take care
David

David Chandler
© Sage Publications, 2023

Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler6e 
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


Overlooking Ethical Concerns for a $7 Tube Top
By Jessica Testa
September 1, 2022
The New York Times
Late Edition – Final
D5

Kourtney Kardashian wants to make Boohoo's fast-fashion sustainable. Spoiler alert: she can't
By Niloufar Haidari
September 12, 2022
The Guardian

Wednesday, April 5, 2023

Strategic CSR - Fast fashion

The article in the url below highlights that, even the fast fashion companies acknowledge their business model is a threat to their own future success:

"In its 2021 annual report, Swedish retailer Hennes & Mauritz AB identified one trend as a 'high' risk to its business for the first time, higher-risk even than increased energy costs or availability of raw materials. Should consumers increasingly prefer 'products and services with low climate impacts from trusted companies that are seen as leaders in sustainability,' H&M wrote, the company might see a negative impact. As recently as 2018, H&M didn't list sustainably-minded shopping as a risk at all."

The reason these companies are growing more wary, the article argues, is that there are plenty of signals that a backlash is possible:

"… the past few years have seen tough feedback for fashion companies that push the limits on how quickly they can churn out clothing and accessories. Retailers like Shein, H&M, Zara and Boohoo have been repeatedly dinged by consumers, activists, the press and public officials for their mounting climate, water, and plastic pollution footprints, for labor conditions and for greenwashing. Meanwhile, report after report shows consumers signaling more focus on the environment when it comes to purchasing decisions. In one 2021 survey, for example, two thirds of US consumers said they would pay more for sustainable products."

The only problem is that, any resource intensive industry characterized by waste (and that is as good a definition of fast fashion as anything else) is only a problem if the stakeholders of these companies (i.e., customers, employees, suppliers, etc.) think it is a problem. If, instead, these stakeholders are quite happy for these firms to continue polluting the environment at a heady rate, then nothing changes:

"Except, people don't always shop their values. And for all the talk about shifting shopping patterns, there is no clear quantitative evidence of any demographic ditching fast fashion en masse — not even environmentally conscious Gen Z. That leaves retailers whose business model relies on fast fashion to size up the threat against it in their annual reports, sustainability reports and climate disclosures, where little consensus exists."

Seen in this light, the conclusion of the article is damning:

"It's clear that shopping habits could change, but no one is sure how, when or if climate-conscious consumers will be good or bad for business."

So, there we have it – an industry that is a heavy polluter; widespread acknowledgement that this is happening and is not good; and the complete absence of change since, ultimately, the stakeholders of these companies don't (yet) care sufficiently to do anything about it. Fast fashion might be the perfect metaphor for our whole approach to the environment and climate change.

Take care
David

David Chandler
© Sage Publications, 2023

Instructor Teaching and Student Study Site: https://study.sagepub.com/chandler6e 
Strategic CSR Simulation: http://www.strategiccsrsim.com/
The library of CSR Newsletters are archived at: https://strategiccsr-sage.blogspot.com/


Where Is the Fast Fashion Backlash?
By Zahra Hirji
March 15, 2023
Bloomberg